Category - Sports

BALLY'S INTERACTIVE LAUNCHES BALLY BET SPORTSBOOK IN NEW YORK

July 08, 2022
PROVIDENCE, R.I., July 8, 2022 – Bally’s Interactive has officially launched its online sportsbook Bally Bet in New York for Android and iOS. New York is the second state to utilize Bally Bet’s new 2.0 sportsbook platform, which offers an updated design, intuitive screens with quick links to popular bet types, live scoring, and data visualizations, among other improvements. More information is available at ballybet.com.
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Cleveland Browns, Bally’s Interactive Establish Multi-Faceted Partnership, Including Market Access Agreement, Prior To Launch Of Sports Betting In Ohio

April 26, 2022
PROVIDENCE, RHODE ISLAND (April 26, 2022) -- The Cleveland Browns and Bally’s Interactive, a division of Bally’s Corporation (NYSE: BALY), today announced a long-term partnership that features various fan-focused elements and establishes the gaming leader as an official sports betting partner of the team. Pending appropriate licensing and regulatory approvals, the collaboration will be highlighted by a branded lounge at FirstEnergy Stadium, the launch of the mobile Bally Bet Sportsbook app...
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BALLY'S RELEASES ROUND 2 PREDICTOR GAME TO DELIGHT COLLEGE HOOPS PRIZE SEEKERS

March 28, 2022
PROVIDENCE, R.I., March 28, 2022 /PRNewswire/ – Bally's Interactive, the digital gaming unit of Bally's Corporation (NYSE: BALY), today unveiled ‘Bally Bracket: $100K Overtime,’ a free-to-play game that allows fans to make predictions on the final two rounds of the NCAA Men's Division I Basketball Tournament.
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BALLY’S OFFERS BIG MONEY REWARD FOR PERFECT NCAA TOURNAMENT BRACKET

March 07, 2022
PROVIDENCE, R.I. (March 7, 2022) – Bally’s Interactive, the digital gaming unit of Bally’s Corporation (NYSE: BALY), announced today the launch of Bally Bracket – a free-to-play game that awards a jackpot prize of $100 million to whomever correctly picks all 63 games of the NCAA Men’s Division I Basketball Tournament.
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BALLY’S CORPORATION AWARDED ONLINE SPORTS BETTING LICENSE IN NEW YORK

November 08, 2021
PROVIDENCE, R.I., November 8, 2021 -- Bally’s Corporation (NYSE: BALY) today announced that it has been awarded one of nine licenses to conduct online sports betting in the State of New York. With New York’s major professional sports franchises consisting of some of the most storied teams in all of sports, as well as a diverse base of devoted sports fans, this license provides Bally’s with significant opportunities to showcase its best-in-class sports betting platform and...
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Bally's Corporation Acquires The Association Of Volleyball Professionals

July 13, 2021
PROVIDENCE, R.I., July 13, 2021 /PRNewswire/ -- Bally's Corporation (NYSE: BALY) today announced that it has acquired the Association of Volleyball Professionals (AVP), the premier professional beach volleyball organization and host of the longest-running domestic beach volleyball tour in the United States. The acquisition represents the latest step in Bally's ongoing omni-channel growth and diversification strategy, providing a significant opportunity for the Company to gamify and...
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Bally's Corporation and the WNBA's Phoenix Mercury Announce Groundbreaking Partnership

June 30, 2021
PROVIDENCE, R.I., June 30, 2021 /PRNewswire/ -- Bally's Corporation (NYSE: BALY) and Phoenix Mercury Basketball, LLC (the "Phoenix Mercury"), a 25-year member of the Women's National Basketball Association (the "WNBA"), today announced entry into a significant, purpose-driven team sponsorship and sports betting partnership. This groundbreaking agreement marks the first gaming access deal with a professional women's sports team providing Bally's with market access to its 15th state.
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Bally's Interactive Launches Mobile Sportsbook In Iowa

June 29, 2021
LAS VEGAS, June 29, 2021 /PRNewswire/ -- Bally's Interactive, a division of Bally's Corporation (NYSE: BALY) that operates the omni-channel provider's sports betting, iGaming, free-to-play, and daily fantasy sports platforms, today announced the beta launch of its mobile sportsbook, Bally Bet, in Iowa. The launch expands the sports betting platform's presence into its second state, following last month's launch of Bally Bet in Colorado.
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BALLY’S CORPORATION ANNOUNCES ARRANGEMENT WITH BOOT HILL CASINO & RESORT TO LAUNCH MOBILE SPORTSBOOK IN KANSAS

June 21, 2021
PROVIDENCE, R.I. – June 21, 2021 – Bally’s Corporation (NYSE: BALY) today announced that it has entered into a multi-year market arrangement with Boot Hill Casino & Resort, located in Dodge City, Kansas. With the pending Kansas state sports betting legislation, Boot Hill Casino is committed, as a manager on behalf of the Kansas Lottery, to timely and effectively implement “Bally Bet,” Bally’s mobile sportsbook...
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BALLY’S CORPORATION AND OSCAR DE LA HOYA’S KO ENTERTAINMENT FORM PARTNERSHIP TO INNOVATE COMBAT SPORTS BROADCASTS AND TRANSFORM FAN ENGAGEMENT

June 09, 2021
“Bally’s Fight Night” Pilot Represents Initial Step Toward Reimagining the Presentation, and Developing the Gamification, of Combat Sports Exhibitions Will Feature Innovative, Wearable Technology Enabling Real-Time Collection, Analysis and Display of Objective Fighting Data Live and Fully Interactive Broadcast to Air on Wednesday, June 9 on Stadium Network; Post-Production Recording to Air at Later Date on “Bally Sports” Regional Sports Networks
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